Marketing & Business Development
The membership and marketing team deliver a suite of business development initiatives to ensure the Association and members are positioned at the forefront of the Tasmanian building and construction industry.
MBT utilises the following initiatives to communicate the key attributes and characteristics of highly valued members:
- Industry specific TV productions
- Website campaigns
- Building Selection Centre display campaigns (Hobart & Launceston)
- In-house TV advertising in all regional offices
- Production of quarterly Journals
- Distribution of E-Newsletters
- Production of annual event publications
- Corporate partnership programs
- Sensis Yellow Pages advertising
- Awards for Excellence programme
- State Industry Conference and Trade Shows
Individual Marketing & Business Development Services for members
MBT also offers a range of individual marketing and business development services for members (additional fee for service).
Strategic marketing and business planning
Let us show you how we can develop and grow your business - What we offer:
- A thorough analysis will identify your strengths, weaknesses, opportunities and threats.
- Once we understand where you are, we can set tangible marketing objectives that are specific, measurable, achievable, relevant and targeted. Our aim is to improve your business performance.
- Let us help you revitalise and develop existing and future strategies. Segmentation, targeting, positioning and budgeting within your market will be the outputs.
- The building and construction industry continues to change. Today is even tougher to compete so don't necessarily repeat the tactics that have given you success in the past. We will help you refresh your marketing mix by building solid tactics.
- The strategy and tactics are set...then the marketing communications plan delivers.
Call the membership and marketing team today and find out how efficient and effective our individual marketing planning can be for the future development of your business.
Additional Individual Marketing Services
MBT also offers individualised:
- Corporate capability statements
- Corporate dairies
- Site signage
- Corporate stationary and staff uniforms